I'm comfortably sitting in an Air BnB in beautiful Lake Placid with my wonderful wife on this gorgeous, serene snowy morning. A slice of heaven.
As enjoyable as it is, I can't leave it all behind. So, while looking at email yesterday and today, I tend to keep updated on the ACA blog site. They send me emails daily, most likely due to the fact that I am a member.
Yesterday, someone challenged everyone to vote for the "best" chiropractor. Not the one making the most money, not a public speaker or most popular, but the one who gets people better the quickest. And this morning the first vote came in. From Dr. Simone of Florida. Interestingly enough, he voted for himself. Which I liked because he did it with certainty. He really likes himself and his numbers and may actually be the "best" chiropractor. At least according to the criteria of the challenge.
Who gets someone better for the least amount of money? Who discharges the quickest? And, who shows they care in the midst of it all? Well, at 3.7 visits, charging for nothing else and giving exercises and cell phone number, I would say it's easily Dr. Simone. Dr. Simone proudly states that these are the criteria of an evidence based practice.
My only question is, is this the criteria that will ultimately fix the musculoskeletal crisis? I think not. Imagine the cancer industry using the quickest, cheapest and friendliest as the criteria for who's the best cancer doc. Comical.
Congrats to Dr. Simone, but his operating system is thoroughly inadequate to fix this crisis. We need advanced technology, better trained chiropractors and an understanding that people need to do a whole lot more musculoskeletally in their lifetimes if joint replacement surgeries, opioid deaths and a reduced quality of life are to be improved. There's a lot of work ahead, and I'll concede this trophy to Dr. Simone, but I don't want him leading our profession into the future. Have a great day.
Just starting our Monday morning in the office, coming off 3 days in Boston. Dinner Thursday night at a great Italian restaurant, 4 hours Friday morning with Dawn Galbraith and about 20 great docs, then 8 hours Saturday with another group of wonderful chiropractors.
These gatherings are invigorating because we talk about the future of our role in health care and musculoskeletal, and I show beyond a doubt that chiropractors CAN become the super specialist if they're willing to introduce the latest technology into their practices and begin looking at the patient more proactively than reactively.
We introduced the 5 Crooked Men, that everyone is a reflection of one of them, and how to detect which one a person is and what to do when you identify it.
So, one person at a time, we're changing the world for the better. Thanks to all who participated and I'm excited at the thought of how many more people will be helped because all of these docs took time out this past weekend to join us.
We are very excited with our Structural Management Certification Program, all of which is designed around the Structural Fingerprint Exam. When a chiropractor signs up for our Program, they will also be invited to a one day hands-on experience at my office in Schenectady, New York (at no cost). This visit will help each attendee to become totally proficient in performing the exam, the interpretation of findings, how to communicate these findings to the patient, and how to fix them. Remember, this exam is the only biomechanical exam available in the country today.
Sounds simple, and actually is, but is hugely powerful in the marketplace. Powerful because it's based on the use of the most advanced diagnostic technology available today. While all other providers are applying different treatments from pills, to rest, to physical therapy, to chiropractic adjustments, (without actually knowing the cause of their problem) you and I will be providing lifetime information and creating the ability to be much more accurate and successful with our recommendations. It will be based on the underlying cause and the patient's needs, not what the provider is good at or gets paid for. The exam tells you where the patient's been and where they're heading.
In addition, when a Dr. becomes certified, Foot Levelers will also provide to them a complimentary pair of full CPOYA orthotics.
My vision is, this group will become the Super Specialists in musculoskeletal care and will become the solution the world has been looking for forever. Please join me.
On this final day of 2018, we enter the New Year with more vital information. First of all, we are a week or so away from the launch of our exciting Structural Management Certification Program. We had hoped to have it ready by January 1st, but the volume of information plus the technology in making it all available requires a little bit more time. We're looking between January 7th and January 15th.
Secondly, we've identified our young Kenyan runner who will run for Team CPOYA at the 2019 Boston Marathon. His name is NJOROGE ELIUD KARIUKI and he has run just over 1:00 for the half marathon. This should be a very exciting event for all those involved in the CPOYA mission. We will also be unveiling our newest Team CPOYA logo within the next few days.
So, a huge thanks to all who have been a part of this mission, and a huge invitation and thanks to all those who will become a part of this mission. Our biggest days lie ahead. Happy New Year, and may 2019 bring you much health, happiness and success.
As we leave 2018 and begin the new year, there's always a strong desire to check the score of the prior year and the hopes and dreams of the coming year.
2018 was a positive year in many ways. Professionally, I think some of us made a positive difference in the direction chiropractic is going. And when I say chiropractic, I really mean the field of musculoskeletal care. So many in our profession are mis-guided with their core beliefs as to what chiropractic is and how we best care for the public.
Simply put, the medical model of care is the cause of our crisis, and the Structural Management biomechanical model of care is the cure. But, we've got a good fight ahead of us. I've tried to plant seeds of high quality projects that will show the public the logic behind the biomechanical approach, the cost savings, the quality of life enhancers and the model that fits the full scope of chiropractic best.
The new year. Lot's of excitement. A great mission. A solid game plan. And a desire to change the system. What could be more exciting?